The authors, based on the study of historical materials, analysis of architectural solutions constructed buildings, as well as the design of local architects, associate a symbol, Nalchik - a Shoe with his name. On the basis of various examples show the use of the symbol of the city - horseshoe as an architectural element (image) buildings and structures (entry sign, in Nalchik, the architect W. H. Carter; project stables Nalchik Hippodrome, architect W. L. Aliev; the reconstruction project of the shopping center "Nalchik", architects design Studio "KabBalktelecom"; project Newsstand, in Nalchik, the architect W. L. Eliev). The authors emphasize a pretty bad use of the symbol of the city horseshoe in the reconstruction of the shopping center "Nalchik": designed space-sham construction on the corner of the building facing the intersection of two main avenues, Nalchik, etc. to them. Kuliev, etc. to them. Lenin. In the final part of the article the authors recommend local architects often prinosit national motifs (based on the rich national culture of the indigenous peoples inhabiting the Republic) in the development of their projects, and to use the symbol, Nalchik is a horseshoe, as the architectural tectonics in the projected buildings.

Keywords: the symbol of the city, horseshoe, architecture, entry sign, architectural composition, race track, shopping centre, Newsstand, ornament.