The economic contents and characteristics of socially oriented activities of economic subjects (for example fundraising, charity, philanthropy and sponsorship) in the market of educational services
Abstract
The economic contents and characteristics of socially oriented activities of economic subjects (for example fundraising, charity, philanthropy and sponsorship) in the market of educational services
The theoretical significance of the study is an attempt to decision actual theoretical and practical problems of the various forms of charitable activity: charity, sponsorship, philanthropy, fundraising in the education market, based on the effective inter-sectoral interaction of economic agents in Russia. Proposed comparative analysis of socio-oriented forms of university charity will improve relationships with all investors, educational innovation and will contribute to the innovation infrastructure of the university in the public interest.
Keywords: The market of educational services, philanthropy, sponsorship, patronage, philanthropy, fundraising, social investment, attributive characteristics, the effectiveness of funding.